[Miscellaneous articles] Talking about sound engineering "PK"

Nowadays, the so-called engineering sound "PK" is getting more and more fierce. A small single-sense meaning has three or four. The big ones are not a problem with ten or twenty.

In the end, what is the core of "PK"? Have you seriously measured it?

In the TV series, the emperor chose the monks, and the laborers and the wounded were killed. Finally, they were operated by some of the ministers and eunuchs. Is it familiar with the plot?

I don’t want to throw a brick into the jade. I hope everyone can add:

Includes public relations, price, payment method, after-sales, extra services, etc.

Public relations are more complex, including investors, owners, planning companies, entertainment management companies, and even decoration companies, on-site expert judges, homeowners, on-site DJs, etc. Of course, it is the investors and the owners who decide the role. However, there are more cases of partnership management at this stage, and the relationship is more complicated. It is necessary to find the person who has the power to decide. Some owners are obligated to entrust others to do only to see the results. These are all common. The owner's character is tough, savvy and self-motivated. The owner himself is the main direction. If the owner is indecisive and swinging, then you have to start from the side and let him decide through the people around him. This is also true if other people are the masters, but the relationship is more complicated. Simply say - invest in what you do, emotional communication. (Doing engineering hardships, eating and eating, playing and playing, love sleeping, of course----helping him to pay the bill! Some people let him eat and have to go, then you can't understand Do it! PASS.....)

The price mainly depends on Party A's investment budget and its psychological positioning. Of course, the slogans of “the best in the country and the most high-end in the XX area” are also common. You must have a bottom first. Take a look at other local venues and see if the local market consumption level can be judged. Maybe some Party A still does not have a specific idea. Then you must first help the owner to make a plan. What is the total investment of Party A, how much the civil works will cost, how much the decoration will cost, how much furniture will cost, rent, drinks, How much should be reserved for labor, liquidity, etc., and how much can be used as sound and lighting investment. Of course, these should be the management planning company, but if you can do this, it can really give Party A an unexpected surprise.

The payment method mainly depends on the availability of funds from Party A and the degree of trust between the partners. Of course, the most important thing for our engineers and manufacturers is of course the profit margin. These people have a lot of psychology, PASS!

After-sales mainly refers to the technical support for the field in the later period, the maintenance response time, etc. The extra service refers to the ability to provide Party A with such good resources, such as wine channels, service personnel, DJ, etc., as well as some new decoration and management. Business philosophy, etc.

At this stage, most of China's orders are "Mixi" in the business part, so the business part plays a decisive role in general engineering. If the business part has been completely operational, either there is no PK, or PK up the other home is also a walk through the scene. It is not clear that the insider is destined to be "Yang Bailao".

The sound system is not Chinese cabbage, and finding a good package can solve the problem. It is called a system, which means that each part plays a certain role in it. The sound source (including the microphone), peripheral processing equipment, power amplifier, speaker, cable and connector are all key. The selection of equipment is based on the ability to play the characteristics of the speaker product. Of course, the price is also a consideration. At present, the mainstream audio source is mainly CD. Unless it is forced to use VOD source, it is best not to use domestic DVDs. There are some people who may not care about the microphone, but when your whole system is good, the quality of the microphone becomes the key, because a "mouse cockroach" and a pot of porridge is not worth the loss! Peripheral processing equipment should consider its bulk noise handling and performance. The power amplifier is based on the frequency response range and whether the performance of each frequency band is sufficient. The speaker has nothing to say, push what you want to use the best pair. Connectors and cables are also designed to prevent poor contact, grounding, and electrical interference. It is best to build an aviation cabinet, waterproof and shockproof, which can prevent loosening and damage of bumpy parts during transportation. It is also convenient to quickly debug the line when the live audition is performed, reducing the installation time. From the author's experience, Party A is very sensitive to the length of time you install and debug.

What is the feeling, a person's most intuitive and perceptual cognition is called feeling, then the feeling of people's music is the spark of the collision between the soul of the listener and the soul of the music performing arts. Strictly speaking, the cognition of the same music creator, the cognition of the performer, the cognition of the technical engineer DJ, and the perception of the final audience are all different. Therefore, the auditor's level of hearing is critical, but more important is the engineer's perception of musical sensibility. The general audience is how you listen when you release it. Because of the equipment, the engineer's understanding of the sound can largely change the sense of music and sound. There is a saying in "Liang Jian" that "any army has its own tradition, what is tradition, tradition is a character, a kind of temperament, this tradition and character is the first military chief of the army when it was formed. Determined by character and temperament, he injects a soul into this unit. From then on, regardless of the passage of time, the personnel change, the soul of this unit is forever! We are gradually moving from weak to strong. This is the military soul. We rely on us. The majority of the army's commanders and fighters will fight! "In fact, the sound system is a unit, and the technical engineer is the one who injects soul into this unit. I often hear that some technicians are dissatisfied with the music debugged by other technicians. "There is no first in the text, no second in Wu." There are many styles of music, and the understanding of music is also varied. Therefore, a good engineer has a certain understanding of the sound beauty and has a certain consensus with the public, and can grasp the different people's requirements for sound, such as Disco, slow shake, HiFi, HiGh room, etc., but also according to Party A's preferences or requirements. Debug out the style that Party A likes. There are a lot of tricks in this area. As a business person, I will no longer be a leader in this class. Here, people in the department are reminded that there is nothing wrong with people who are engaged in art. However, it is necessary to consider the feelings of the audience. Some technicians are not satisfied with the dissatisfaction of Party A according to their own understanding. In fact, the problem does not necessarily come out of you, but everyone's understanding is different. You can try to guide him. If you can't lead, why not let him go? what? Ask me how to guide?

Secondly, the technical engineer's understanding of the sound, the understanding of Jiansheng, the understanding of the competitive brand, the understanding of the mainstream of the market, etc. not only stay in the heart, but also form a text for others to ask, form a theory for instilling Party A. .

Unconsciously, I have already smashed a lot, mainly to remind my friends who have just entered the market, and do not blindly participate in PK who do not understand the internal situation. People will be very tired, really, both physically and psychologically.

THE END! I have to say that PK can make you grow up quickly!

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