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It is understood that the two new packaged devices introduced by PHILIPS LUMILEDS have not changed much in structure, mainly making some adjustments in parameters and product design.
For the previous market on the segmentation of packaging devices will break the original LED packaging concept, change the packaging pattern, the relevant industry insiders also expressed their own views: "This is actually just a concept hype, the theory of segmentation of packaged devices Too strong, not much technical content, all companies can do." However, considering the research and development costs, supplier cooperation and product prices and many other factors, most domestic LED packaging companies are still in a subdivided packaged device Watching stage.
In fact, the reporter learned from many aspects that with the relevant government departments in charge to successively introduce relevant standards for LED lighting products in subdivided application areas, segmented packaging devices are also becoming “clear text regulationsâ€. For PHILIPSLUMILEDS, if the package segmentation market strategy is successful, it may even be possible to obtain the relevant standards in the future.
Snatch the commanding heights of the market
As the world's leading LED company, PHILIPS LUMILEDS can't wait to launch the next generation of packaged products - segmented packaged devices, in order to gain market leadership.
Recently, in an open forum in China, Xie Wenfeng expounded the requirements of the parameter values ​​of packaged devices in different lighting fields from the aspects of lumens, color temperature and light distribution. He believes that the lighting requirements of different lighting applications are different, and the current general LED packaging is not suitable for the future LED lighting segmentation needs.
As early as 2007, LUMI L EDS introduced the concept of lumens for the first time. Subsequently, many domestic L ED companies, especially those of Zhongshan Packaging Company, basically follow the structure of PHILIPSL UMILEDS. “Now the luminous efficacy and index (color rendering index) of imitation Lumen products have increased. In comparison, the competitiveness of PHILIPSLUMILEDS lumens is constantly weakened. Therefore, they have to start developing the next generation of new products.†An insider told reporters.
Soon after, LUMILEDS introduced a ceramic package device (3535), which solved the contradiction between package size and heat dissipation. Once the product was launched, it was once caused by domestic companies to follow suit. And now PHILIPS
LUMILEDS can already do 2525. Although some companies are beginning to innovate from the package area, the smaller the area, the higher the technical content, and the higher the R&D costs.
This year, PHILIPS LUMILEDS is clearly developing a new generation of products to capture the market's highest point. The subdivided packaged device introduced by PHILIPS LUMILEDS breaks the original packaging concept. This device also caused a variety of sounds before the relevant departments introduced standards. Once this theory is followed by many vendors, their subdivisions may be defined as "standards."
"If the amount is large, everyone will follow this standard. Because once the standard is established, other supporting products such as lamps, brackets, and power lamps need to be re-opened and do according to this standard."
In fact, not only Philips is pursuing a package segmentation strategy, but also domestic packaging giants such as Ruifeng Optoelectronics and Hongli Optoelectronics are pursuing this concept. Gong Weibin, chairman of Ruifeng Optoelectronics, said that in fact, these general-purpose devices on the market are first derived from personalized products. The amount of personalized products is large, and the number of people using them is more than universal. Before 3528, it was a personalized product produced by OSRAM, and after a period of promotion, it became the mainstream packaging device in the market.
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