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In 2017, the mobile internet continued to advance rapidly, and the number of smart hardware represented by smart phones, wearable devices, and networkable terminals continued to increase, placing new demands on wireless networks at home. For this reason, Xiao Bian launched a survey activity on router purchases in the past 3 weeks and received nearly 1,000 valid responses. It not only discovered some interesting phenomena of consumer purchases this year. For example, 95% of female students will not go Actively purchasing routers, they also experienced some of their speechless pain points, such as the wireless era, why they had to use wired network ports, and so on. So how do you "treat" these pain points? Here's what we share with you. 
1. Single-person “off-single†opportunity In recent years, the issue of gender imbalance in China’s men and women has begun to appear and has spread to wireless routers (^^). In the survey, it was found that the proportion of boys was over 95%, while the proportion of girls was less than 5%. The problems related to wireless routers in many sister papers were waiting for the help of good men. What are the singles waiting for? Hurry to help the favorite sister paper selection station router, create "off single" opportunity.
In addition to pain remedy: careful selection of beautiful + practical style.
2. Are all old Wi-Fi drivers. Don't say you didn't remember your "first" Wi-Fi experience. Now that you haven't contacted a wireless router, it doesn't exist (ratio is 0). Use a wireless router. 5 The proportion of “old drivers†who have been above the age of 72.44%. In this case, "There is no time to explain, get on the bus."
In addition to pain remedy: simple + low radiation 3, buy a router, most concerned about these two points then buy a wireless router, consumers are most concerned about? There are only two points: coverage (87.28%) and rate (86.57%). After satisfying these two points, we will think of functional applications (34.98%) and radiation indicators (33.92%).
In addition, the attention paid to the power consumption of the route (19.79%) is the lowest, because people who play in a thousand machines and live in a house do not care about the electricity charges for a few tens of years in a year.
Implicit pain point: live in large apartment is a taste? Wi-fi blind spot. . .
Must be troubled by rich talents? Not necessarily. But there must be an annoyance to live in a big house. Yes, that is, Wi-Fi is not power, the signal has a blind spot. . . This is why consumers are most concerned about coverage issues.
4, the antenna must be external? Looking at it from the point of view of the antenna, consumers looking for a wireless router with an external antenna have an absolute advantage (64.66%), followed by a built-in antenna (22.61%). It can be seen that people are all visual animals and only have inner beauty. Obviously they have to suffer. Of course, there are also 12.72% of people who do not know the difference between the two.
Implicit pain points: In the final analysis, I was worried that the signal was not a force. Tell me if I chose an external antenna, would it be more appropriate to buy a few antennas?
In addition to pain remedy: For now, the technology of dual-band routers equipped with four independent antennas is relatively mature and can be started.
5, wireless era, we still use cable network port!
With the explosion of mobile terminals, wireless has become the mainstream, and people's demand for network ports seems a lot lighter, but the actual investigation results are surprising. Statistics show that the number of people using 1-4 LAN ports accounts for more than 78% of the total, and we still rely more or less on wired network ports. Among them, one LAN port (22.97%) was used most, followed by two LAN ports (20.49%), then four LAN ports (19.08%) and three LAN ports (15.55%).
All-wireless users accounted for only 13.43%, although it is foreseeable that the number of wireless users will increase in the future. But in the all-wire era, how long will people wait? Worth pondering.
Implicit pain points: wireless instability, if the "dead pesticides" can be wired to play, I do not Wi-Fi it.
In addition to pain remedy: elect a stable and strong it, this must be for you! Equipped with Intel network chip, dual-band 1900Mbps, load small packet forwarding optimization module, customized for online games.
6, choose the router can not be greedy cheap in the era of experience first, how can choose the router cheaper. For the price range, the conditioned people are able to recognize the fact that "a penny and a goods".
Therefore, routers within 100 yuan are not favored, accounting for only 5.65%. Most people (39.22%) concentrated in the 100-200 yuan range, followed by (25.09%) that can accept 200-300 yuan products, choose 300-500 yuan also accounted for 15.9%. Even 500-1000 yuan high-end routers will be purchased, accounting for 9.89%.
In addition to pain remedy: 100-200 yuan range, if you can choose to bundle wireless AP package, it's worth the embarrassment.
7, 802.11AC router most popular In addition, the survey found that 802.11AC protocol products are most popular, becoming the mainstream choice, accounting for 37.1%, more than one-third strong. And the "heir" of the next-generation Wi-Fi protocol, 802.11ax naturally attracted attention, accounting for 17.31%.
However, as many as 28.62% of consumers still do not know what the wireless protocol is. Perhaps they do not care about boring, specific product parameters are all flaws, as long as the experience is good, it is ok.
In addition to pain remedy: mobile phones, flat panels, can only sell kidney replacement. If it is a laptop or a desktop computer, it can be easily handled with an 802.11AC wireless network card.
8, with a USB 3.0 port is enough for the router needs to support the function to expand the port, 48.41% said to have a USB 3.0 port (mostly external storage devices, build a private cloud use), and do not need to expand the port or use The proportion is still low, accounting for 39.22%, the polarization is obvious. It is a difference between the use of professional users and ordinary users.
In addition to pain remedy: Dual USB is more insurance.
9, there seems to be a segment of the way from the Internet of things with the continuous evolution of Wi-Fi technology, with complementary Bluetooth, NFC, ZigBee and other Internet of Things protocols, continue to be the concern and favor of the smart family industry. However, the general public still does not buy it. Nearly half (49.12%) of the respondents chose “unclear and indifferentâ€, indicating that their demand for IoT connections is not large at this stage. The vendors who scrambled the concept may not worry about it.
Implicit pain points: Ecological construction is a difficult problem, and the Internet of Things is emerging in an endless stream. However, it has not yet emerged as it truly brings us into play.
In addition to pain remedy: first select the station's reliable Wi-Fi router with it, and the same free of charge.
10, to mention the route, the first few thought about the final discovery, for the average consumer, when it comes to wireless routers, the first thought is still the following figure in the several old brands. For example, 77.03% of TP-Link, 45.23% of Tenda, 43.82% of Ausus, 40.64% of Netgear, 33.22% of D-Link, and 22.62% of Netcore. . It is not easy for new brands to stand out in the market.
Implicit pain point: The problem of product homogeneity is prominent. When you look at left and right, you feel almost the same. Who is better to choose?
Treatment prescription: Refer to our product reviews and Hengping articles for comparison.
Conclusion In 2017, with the rapid popularity of smart phones, wearable devices, and network-connectable terminals, the quality of wireless networks has become a key factor that directly affects consumers' communication experience. Through the thousands of people's congress investigation, we not only saw consumers' expectations for wireless networks gradually increasing, but also learned about the changes in consumer focus and consumer trends when purchasing wireless routers. We hope that the recommendations in the text can be solved for you. Wi-Fi pain points provide some help and reference.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
The proportion of men and women is seriously out of balance.
Implied pain points: Most wireless routers have a single-headed shape, and it is not easy to find a router product that fits women's aesthetics and is easy to use. In addition to pain remedy: careful selection of beautiful + practical style.
2. Are all old Wi-Fi drivers. Don't say you didn't remember your "first" Wi-Fi experience. Now that you haven't contacted a wireless router, it doesn't exist (ratio is 0). Use a wireless router. 5 The proportion of “old drivers†who have been above the age of 72.44%. In this case, "There is no time to explain, get on the bus."
Are all Wi-Fi old drivers
Implicit pain point: Even Wi-Fi old drivers are often at a loss for some router failures, so they are calling for more intelligent, self-checking self-healing router products. In addition to pain remedy: simple + low radiation 3, buy a router, most concerned about these two points then buy a wireless router, consumers are most concerned about? There are only two points: coverage (87.28%) and rate (86.57%). After satisfying these two points, we will think of functional applications (34.98%) and radiation indicators (33.92%).
Consumers are most concerned about: coverage and rate
Although the old drivers are worried about radiation killing sperm, in fact, there are signals that are stronger than those of the scorpion, no signal, and more functions are also furnishings. And you may not know that the router's radiation is not yet mobile phone radiation. In addition, the attention paid to the power consumption of the route (19.79%) is the lowest, because people who play in a thousand machines and live in a house do not care about the electricity charges for a few tens of years in a year.
Implicit pain point: live in large apartment is a taste? Wi-fi blind spot. . .
Must be troubled by rich talents? Not necessarily. But there must be an annoyance to live in a big house. Yes, that is, Wi-Fi is not power, the signal has a blind spot. . . This is why consumers are most concerned about coverage issues.
The pain points of large-sized users, see below
In the survey, nearly one-third of the participants lived in two-bedroom apartments, more than half lived in three-bedroom apartments, and 15% lived in duplex units or even villas. So for the performance of wireless routers at home, most people have expressed dissatisfaction, 55% more bluntly can not get full coverage. 55% of people bluntly cannot get full coverage
In addition to pain remedy: For large-sized users, the signal must be wall-to-wall and wide-ranging. A single router may not be able to cope with it. Fortunately, there are trunk routing with trunking and mesh routers. 4, the antenna must be external? Looking at it from the point of view of the antenna, consumers looking for a wireless router with an external antenna have an absolute advantage (64.66%), followed by a built-in antenna (22.61%). It can be seen that people are all visual animals and only have inner beauty. Obviously they have to suffer. Of course, there are also 12.72% of people who do not know the difference between the two.
For the majority of people who will choose an external antenna, it looks as if the signal will be better, but not
In fact, the internal and external antennas are not the key factors affecting the signal strength of routers. The organic combination of chips, amplifiers/noise reduction modules, and algorithms is the guarantee for obtaining high-quality Wi-Fi. Implicit pain points: In the final analysis, I was worried that the signal was not a force. Tell me if I chose an external antenna, would it be more appropriate to buy a few antennas?
In addition to pain remedy: For now, the technology of dual-band routers equipped with four independent antennas is relatively mature and can be started.
5, wireless era, we still use cable network port!
With the explosion of mobile terminals, wireless has become the mainstream, and people's demand for network ports seems a lot lighter, but the actual investigation results are surprising. Statistics show that the number of people using 1-4 LAN ports accounts for more than 78% of the total, and we still rely more or less on wired network ports. Among them, one LAN port (22.97%) was used most, followed by two LAN ports (20.49%), then four LAN ports (19.08%) and three LAN ports (15.55%).
We also use the wired network port
Of course, there are 8.48% of high-end users who think that the conventional 4 LAN ports are not enough and need more network ports (convenient for IPTV, printers, game terminals, etc.), but it is still a minority. All-wireless users accounted for only 13.43%, although it is foreseeable that the number of wireless users will increase in the future. But in the all-wire era, how long will people wait? Worth pondering.
Implicit pain points: wireless instability, if the "dead pesticides" can be wired to play, I do not Wi-Fi it.
In addition to pain remedy: elect a stable and strong it, this must be for you! Equipped with Intel network chip, dual-band 1900Mbps, load small packet forwarding optimization module, customized for online games.
6, choose the router can not be greedy cheap in the era of experience first, how can choose the router cheaper. For the price range, the conditioned people are able to recognize the fact that "a penny and a goods".
Therefore, routers within 100 yuan are not favored, accounting for only 5.65%. Most people (39.22%) concentrated in the 100-200 yuan range, followed by (25.09%) that can accept 200-300 yuan products, choose 300-500 yuan also accounted for 15.9%. Even 500-1000 yuan high-end routers will be purchased, accounting for 9.89%.
A penny, goods, 100 yuan router is not optimistic, 100-200 yuan is the most accepted
Implicit pain point: High-end routers have excellent performance and reliable quality, but they are too expensive to look up. So, take a mainstream model of 100-200 yuan and wash it. In addition to pain remedy: 100-200 yuan range, if you can choose to bundle wireless AP package, it's worth the embarrassment.
7, 802.11AC router most popular In addition, the survey found that 802.11AC protocol products are most popular, becoming the mainstream choice, accounting for 37.1%, more than one-third strong. And the "heir" of the next-generation Wi-Fi protocol, 802.11ax naturally attracted attention, accounting for 17.31%.
However, as many as 28.62% of consumers still do not know what the wireless protocol is. Perhaps they do not care about boring, specific product parameters are all flaws, as long as the experience is good, it is ok.
802.11AC router is most popular
Implicit pain point: The router selected 802.11AC, the terminal network card can not keep up, how to break? In addition to pain remedy: mobile phones, flat panels, can only sell kidney replacement. If it is a laptop or a desktop computer, it can be easily handled with an 802.11AC wireless network card.
8, with a USB 3.0 port is enough for the router needs to support the function to expand the port, 48.41% said to have a USB 3.0 port (mostly external storage devices, build a private cloud use), and do not need to expand the port or use The proportion is still low, accounting for 39.22%, the polarization is obvious. It is a difference between the use of professional users and ordinary users.
With a USB 3.0 port is enough
Implicit pain point: The USB port of the external device must also be a 3.0 inch, otherwise there will be a transmission bottleneck. In addition to pain remedy: Dual USB is more insurance.
9, there seems to be a segment of the way from the Internet of things with the continuous evolution of Wi-Fi technology, with complementary Bluetooth, NFC, ZigBee and other Internet of Things protocols, continue to be the concern and favor of the smart family industry. However, the general public still does not buy it. Nearly half (49.12%) of the respondents chose “unclear and indifferentâ€, indicating that their demand for IoT connections is not large at this stage. The vendors who scrambled the concept may not worry about it.
Nearly half of the choices "unclear, indifferent"
However, there are also 21.91% of people who want the router to support Bluetooth, 20.49% want to support NFC, and 8.48% want to support ZigBee. It is believed that with the continued popularity of Internet of Things applications, consumers will gradually understand these Internet of Things protocols and their related products, leading to a new wave of change. Implicit pain points: Ecological construction is a difficult problem, and the Internet of Things is emerging in an endless stream. However, it has not yet emerged as it truly brings us into play.
In addition to pain remedy: first select the station's reliable Wi-Fi router with it, and the same free of charge.
10, to mention the route, the first few thought about the final discovery, for the average consumer, when it comes to wireless routers, the first thought is still the following figure in the several old brands. For example, 77.03% of TP-Link, 45.23% of Tenda, 43.82% of Ausus, 40.64% of Netgear, 33.22% of D-Link, and 22.62% of Netcore. . It is not easy for new brands to stand out in the market.
Cannot underestimate the brand effect
However, if the techniques are ingenious and the gameplay is novel, there are still dark horses to kill them. The new brand Phicomm (Fixun) holds a draw with 19.08% and stands out against the “other†small brands. It must be said that its concept of "ling" (yuan) technology is gaining popularity. Implicit pain point: The problem of product homogeneity is prominent. When you look at left and right, you feel almost the same. Who is better to choose?
Treatment prescription: Refer to our product reviews and Hengping articles for comparison.
Conclusion In 2017, with the rapid popularity of smart phones, wearable devices, and network-connectable terminals, the quality of wireless networks has become a key factor that directly affects consumers' communication experience. Through the thousands of people's congress investigation, we not only saw consumers' expectations for wireless networks gradually increasing, but also learned about the changes in consumer focus and consumer trends when purchasing wireless routers. We hope that the recommendations in the text can be solved for you. Wi-Fi pain points provide some help and reference.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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