China Mobile to increase subsidies for NFC terminals to enter the fast lane

The opportunities for NFC payment in the Chinese market will gradually show up. For the industry chain, favorable policies and market demand will bring about industry changes, and it will become a new business Nugget Point for enterprises. It is foreseeable that the NFC industry will gain new development in the Chinese market and will also accelerate competition in the domestic mobile payment market and bring people better payment applications.

NFC payments ran on the "overtaking lane." One stems from the positive policies. On March 19 this year, the central bank issued the "Guiding Opinions of the People's Bank of China on the Development of Mobile Payment Services", which called for commercial banks to expand NFC mobile phone near-field payment applications while stopping the payment of QR codes. Second, after the policy was favorable, the powerful payment of the competitor's QR code payment was suspended, which substantially set aside time for NFC to build the industrial chain. The third is derived from the payment features of NFC itself.

China Mobile: 30 yuan per NFC terminal subsidy

At the 6th China Mobile Payment Industry Forum held on April 22-23, He Xinchu, deputy general manager of China Mobile China Mobile Payments Co., said that in the mobile 4G era, China Mobile will increase its application to NFC, and NFC will trigger A new round of change. In order to popularize NFC terminals, China Mobile's headquarters will give an additional subsidy of 30 yuan for each NFC mobile phone sold. At the same time, China Mobile Headquarters has issued a document to determine that the 4G card is bound to the NFC SIM card by default.

He Xinchu said that with the continuous maturity of NFC terminals, SIM cards and acceptance environments, NFC business will exceed 300 million in the next 3-4 years. Recently, China Mobile will also release the TSM platform to create an open ecosystem. In addition to providing telecom functions, China Mobile will also open up more space for third-party applications to further explore business models.

Some analysis reports indicate that NFC has advantages over two-dimensional code payment in terms of security, reading speed and communication mode. Moreover, NFC and financial IC cards have great compatibility in the acceptance environment and comply with relevant policies of the central bank.

The central bank will build a certification system to move near-field payment and promote it

Li Xiaofeng, director of the central bank's financial IC card leadership group, said that the central bank will establish China's mobile payment technology testing and certification system, and mobile payment is expected to extend to mobile finance in the future. In the development direction, the electronic route of NFC mobile payment should be taken as the leading factor, and the two-dimensional code technology without password can not be promoted on a large scale.

A series of signs show that UnionPay, operators and terminal manufacturers are gradually pushing forward the boom in near-field payments. China Mobile has launched a mobile payment platform for mobile phones in cooperation with China Unicom and Telecom this year, and completed the transformation of nearly 3 million terminals. Mobile phone manufacturers such as Samsung, Apple, and Xiaomi all use NFC as a standard for new mobile phones.

Apple mobile payment ambitions will be huge or will support physical consumption

This is not the first time to hear rumors that Apple will enter the mobile payment market. The previously exposed patent documents and internal conference materials have indirectly confirmed this, and many senior Apple analysts believe that Apple is entering the highly competitive mobile payment field. The possibility is very large. According to the latest reports from foreign media, Apple is looking for the right person to be the person in charge of its mobile payment business. It seems that Apple is coming to this time.

Currently, many Apple users buy apps, music, books, or other services by binding credit cards to their iTunes accounts. For Apple, upgrading an existing iTunes service to an e-wallet doesn't seem to be very difficult, so iTunes should be a pretty good start. Not only that, as early as January this year, there were rumors that Apple's mobile payment service will expand to physical consumption, which means that in the near future, users can use iTunes accounts to buy clothes or rent. It should be noted that Stripe and PayPal will become Apple's direct competitors once Apple's mobile services involve physical consumption, so it may be possible to establish a partnership with PayPal to avoid competition.

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