3G and WIFI or e-book standard configuration

(Reporter Dou Hongmei) China will accelerate the development of e-book national standards. The Press and Publication Administration's "Opinions on Developing the E-book Industry" recently issued by the General Administration of Press and Publication clearly stipulates that the e-book standards and the e-book industry access system will be accelerated, causing widespread concern in the industry. Yesterday, Liu Yingjian, chairman of Hanwang Technology, which occupied 75% of the country’s e-book market share in the first half of this year, disclosed that the relevant standards are under discussion, and 3G, WIFI or standard e-book configuration.

According to statistics, shipments of e-books in China reached nearly 4 million units in 2009. In the first half of 2010, shipments accounted for over 20% of the global total, second only to the United States, ranking second in the world, and are expected to reach 9.1 million units in the whole year. At the same time, a series of problems such as insufficient original content, poor quality of editing, lack of copyright protection measures, disorderly market competition, lack of industrial supervision, and lack of professional and technical personnel have also constrained the development of the e-book industry.

The reporter learned that domestic and foreign manufacturers including iRiver, Newman, ViewSonic and others have all launched e-book products to seize the market. Not long ago, Shanda had also entered the field strongly, pushing the Bam-book of its e-book terminal at a low price of less than one thousand yuan, making the market once again fall into a melee. Hanwang Technology, the boss of domestic e-books, had a market share of 95% last year. Due to major disputes, market share dropped rapidly by 20% in the first half of this year.

The triple play has greatly accelerated the development process of e-books, making it possible for users to read in real time through e-books. According to Liu Yingjian, in the future, wireless Internet access functions such as 3G and WIFI will become the standard in the e-book industry. Through e-books, readers will be able to read new books on the first time, and real-time browsing will become an irresistible trend. According to reports, at the "2010 China International Information and Communication Exhibition" held in Beijing, Hanwang was the first to launch a new 3G "electronic paper book" N618T in cooperation with China Mobile, and built-in 1200 yuan 3G network traffic fees, consumers can Real-time download and online browsing. The WCDEA 3G “electronic paper book” jointly launched by Hanwang and China Unicom will also be launched in November.

“Copyright issues are the bottleneck restricting the development of the e-book industry.” It is understood that some authors and publishers are reluctant to provide genuine books and magazines to e-book companies, and are concerned about piracy. Some well-known writers sell the book's paper copyright and digital copyright separately, which also makes it impossible for e-book companies to reach a batch cooperation with publishing houses. People in the industry have called for the explosive development of digitalized newspapers and magazines throughout the world this year. There are a large number of low-cost cottage e-book products on the Chinese market. The relevant departments should regulate the related standards such as product hardware and content formats as soon as possible.