The past week has been quite significant for the entire VR industry, particularly for Oculus VR. Their flagship product, the Oculus Rift, has undergone two substantial price cuts within a short period. Initially priced at $798, it dropped to $598 in March, and recently fell another $200 to $399 (inclusive of the Touch controllers). Oculus has announced this as a six-week promotional event.

*Oculus Rift Summer Sale*
This move has sent ripples of concern through the industry. Many high-end VR devices have struggled to reach mainstream adoption despite their efforts. Content developers are increasingly pessimistic about the future of VR, shifting their focus back to traditional platforms. However, Brian Fargo, the president of inXile Inc., disagrees with these concerns.

*inXile President Brian Fargo*
inXile has recently received a $4.5 million investment from Japanese game publisher Gumi to develop an open-world survival RPG using VR technology. This marks a vote of confidence in their previous work, including the "New Ice Legend" series and the VR game "The Mage's Tale." Fargo, a veteran in the gaming industry, began his career in 1983 with Interplay Productions, creating the original "Wasteland," which laid the foundation for the "post-apocalyptic" genre. He also spearheaded the "Fallout" series in 1997.


*"The Mage's Tale" has garnered industry praise.*
When evaluating the current state of the VR industry, Fargo feels that many critiques are somewhat unfair. "Yes, the $399 price tag might seem attractive, but you also need a PC worth at least $1,000 to run VR games smoothly. Even for me, this is still a significant investment. Why isn't PS VR criticized as much? Because PS4 has sold millions of units, and users only need to spend an additional $4,500 to enjoy VR. In the PC world, it won't be until around 90% of the hardware on the market can support VR that players will consider the additional $3,500 worthwhile. Eventually, this ecosystem will form, and VR prices will drop to a more acceptable level. It shouldn't be dismissed simply because progress seems slower than expected."

*Last week, inXile received a significant investment from Gumi (left: Gumi Executive Director Guo Guanghong)*
Unfairness persists in the VR content space. Fargo argues that it’s inappropriate to directly compare VR content with traditional PC games. The latter benefits from far greater funding and established development technologies. Today, the cost of producing a AAA title on PC exceeds tens of millions of dollars, while the best VR games rarely receive more than a few million dollars in investment. They are simply not on the same playing field.

*"I think it will take time for media professionals to fully grasp what VR games can and cannot achieve. In many cases, they make unfair evaluations without realizing it. For instance, an editor used to playing traditional PC games might try out a VR game once and write a review, which naturally won’t be as insightful as someone who specializes in VR content."*
Based on Fargo’s extensive experience in the gaming industry, we have every reason to believe his optimism about VR is well-founded. The challenges currently facing the VR industry are indeed temporary disturbances rather than insurmountable obstacles.
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