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Xiao Hui, general manager of Zhongshan Fushi Lighting Co., Ltd. has been in the LED industry for nearly ten years. He was responsible for foreign marketing work at Heshan Yinyu. In March 2006, he began to prepare for the establishment of his own company and obtained his own registered trademark, which has become famous in the industry. At present, the main products of Fushishi are LED lamp strips. Other products include LED string lights, curtain lights, decorative lights, etc., mainly in foreign markets, which are favored by consumers in Europe and America, and domestic sales account for only one-third. .
Due to the early work in the silver rain, Mr. Xiao attached great importance to the creation of corporate brands. Because the lighting industry is rapidly developing towards branding.
Whether the brand can be done well or not, the quality of the product is good. Vase uses its high standards abroad to strictly demand itself and manufacture quality products. The production workshop of Vase is clean and tidy, the workers work in an orderly manner, and each production process of each product has a special quality inspection project. LED lamp circuit assembly is not complicated, but pay attention to the craftsmanship and practicality. Vase strictly controls the incoming materials and strengthens the management of the production line. It is the responsibility of producing products with beautiful aesthetics and practicality. The rubber line is used for line assembly, which is safe and beautiful. The waterproof index of the waterproof LED lamp is much larger than the national standard IP44, which is greatly welcomed by foreign engineering companies. In July 2006, the Vase LED strip realized a major breakthrough in technology and had a great impact in the industry.
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The picture shows Xiao Hui, general manager of Zhongshan Fushi Lighting Co., Ltd.
Mr. Xiao is familiar with foreign markets. Therefore, Vase's marketing strategy is to attack from the outside. By expanding its popularity in foreign countries and establishing a good reputation to influence the domestic market, in order to expand brand awareness, Vase uses the industry media to implement advertising and establish a corporate website. Participate in industry exhibitions to showcase advanced products.
Mr. Xiao's understanding of the market and customers is that the market and customers are resources, not belonging to anyone, only to cooperate with a certain enterprise for a certain period of time; resources are shared for all enterprises, there is no problem of robbing customers and the market, only Will not grasp the problem.
Vase's grasp of customers is very accurate, never blindly attracting business. For key distributors and core distributors, those with strong radiation capabilities are carefully maintained; for relatively small distributors, Vase has won its hearts with quality products and services. Vase always maintains a high degree of social responsibility and integrates it into the production and sales process, and allows every Vase customer to experience it.
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Due to the early work in the silver rain, Mr. Xiao attached great importance to the creation of corporate brands. Because the lighting industry is rapidly developing towards branding.
Whether the brand can be done well or not, the quality of the product is good. Vase uses its high standards abroad to strictly demand itself and manufacture quality products. The production workshop of Vase is clean and tidy, the workers work in an orderly manner, and each production process of each product has a special quality inspection project. LED lamp circuit assembly is not complicated, but pay attention to the craftsmanship and practicality. Vase strictly controls the incoming materials and strengthens the management of the production line. It is the responsibility of producing products with beautiful aesthetics and practicality. The rubber line is used for line assembly, which is safe and beautiful. The waterproof index of the waterproof LED lamp is much larger than the national standard IP44, which is greatly welcomed by foreign engineering companies. In July 2006, the Vase LED strip realized a major breakthrough in technology and had a great impact in the industry.
The picture shows Xiao Hui, general manager of Zhongshan Fushi Lighting Co., Ltd.
Mr. Xiao is familiar with foreign markets. Therefore, Vase's marketing strategy is to attack from the outside. By expanding its popularity in foreign countries and establishing a good reputation to influence the domestic market, in order to expand brand awareness, Vase uses the industry media to implement advertising and establish a corporate website. Participate in industry exhibitions to showcase advanced products.
Mr. Xiao's understanding of the market and customers is that the market and customers are resources, not belonging to anyone, only to cooperate with a certain enterprise for a certain period of time; resources are shared for all enterprises, there is no problem of robbing customers and the market, only Will not grasp the problem.
Vase's grasp of customers is very accurate, never blindly attracting business. For key distributors and core distributors, those with strong radiation capabilities are carefully maintained; for relatively small distributors, Vase has won its hearts with quality products and services. Vase always maintains a high degree of social responsibility and integrates it into the production and sales process, and allows every Vase customer to experience it.
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