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The 11th Golden Week is the highlight of the year's sales of the color TV market, and is also a trend indicator for the color TV consumer market. According to the monitoring data of the China Yikang TV retail market, the changes in consumer spending during the Golden Week holiday season are very significant. The large-screen market above 55 inches is rapidly increasing, and high-end TV products such as 4K, HDR, and laser televisions have infiltrated faster. Quality high-end color TVs are hot in the market. In terms of brand competition, the traditional color TV giant Hisense TV, which focuses on high-end boutique strategies, has achieved outstanding performance in this Golden Week. It not only achieved double wins in both online and offline market sales, but also surpassed Samsung as the new overlord of the 11th festival.
According to the sales data released by China Yikang during the 11th Golden Week, from September 26 to October 9th, the sales volume and sales share of Hisense TV online and offline markets were the highest, and opened the second. The distance of the name. On the online e-commerce channel, sales and sales of Hisense TV were 13.12% and 13.46%, respectively, which exceeded the second 2.58 percentage points and 2.49 percentage points of LeTV.
In the offline channel, sales and sales of Hisense TV were 16.02% and 16.44% respectively during the Golden Week, surpassing Samsung TV as the new dominant player in the 11th festival market.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
According to the sales data released by China Yikang during the 11th Golden Week, from September 26 to October 9th, the sales volume and sales share of Hisense TV online and offline markets were the highest, and opened the second. The distance of the name. On the online e-commerce channel, sales and sales of Hisense TV were 13.12% and 13.46%, respectively, which exceeded the second 2.58 percentage points and 2.49 percentage points of LeTV.
In the offline channel, sales and sales of Hisense TV were 16.02% and 16.44% respectively during the Golden Week, surpassing Samsung TV as the new dominant player in the 11th festival market.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.