Elf Po dream brings $45 billion to App Store?

It seems that everyone’s expectations for “Princess Pokémon Go” are quite high – when “Princess Pokemon GO” was launched, we once thought that this game will become a fire, but it has become a kind of “social imagination”. Many people may not expect it. According to the confirmation of Apple and iMore, "Princess Pokémon Go" has set a new record in the App Store: it created the highest download record in the first week of the iOS App Store in the United States. Within a week, the game has downloaded 7.5 million times in the stores in the U.S. area, bringing the App Store revenue to US$1.6 million per day. Two weeks after the game was launched, it had 21.5 million daily users.

Analysts had previously estimated that Apple’s revenue through Pokémon Go will reach $3 billion in the next 12-24 months. However, it now appears that $3 billion in revenue is too small for pediatrics. Some analysts believe that the $3 billion in revenue is simply too shortsighted, and they believe that this game will generate more revenue for the App Store in ten years. 45 billion US dollars!

The reason why analysts are so optimistic about the App Store's profitability is mainly because in recent years, the App Store's sales have been maintaining a strong momentum. Once the cost is met, the App Store gains are pure profits from another On the other hand, the contribution of software and services to Apple's finances has been increasing. Therefore, the 45 billion yuan of revenue may actually be reached.

There are still many countries waiting for the "Princess Pokémon GO" to be on the shelf. In fact, analysts believe that in the first decade, the number of users of Pokémon GO may also increase by 4 times, and this It is also the basis for revenue generation for the App Store.

At the same time, analysts are also confident that the sales of the iPhone can maintain today's standards, and this is one of the cornerstones for the App Store to generate more revenue.

Nintendo's share price has doubled under the influence of “Demon Pokémon GO,” and Apple’s share price has actually benefited from a 5% increase, and if “Diamond Pokémon GO” can continue to go on fire, this is for Apple’s The positive impact of the stock price is still very substantial, and Apple's stock price will naturally benefit the App Store.

Of course, all this is expected to be based on the fact that Pokémon Go can continue to go on fire, and iPhone sales can continue to be maintained at today's level, once the players are tired of this game, or iPhone The rapid decline in sales and the 45 billion revenue generated by the App Store can only be a matter of months.

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