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[PConline News] There have been a lot of VR products to meet with everyone this year, and HTC and Oculus have also begun to sell their virtual reality devices, and Sony will also start selling in the first half of the year. HTC, Oculus, Sony and other VR device products are for the average consumer, pricing is less than about 1,000 US dollars. Nokia, which has already stripped its mobile phone business, also released a VR product in 2015, the VR virtual reality camera Ozo, which was booked last November and priced at up to $60,000. This price also clearly shows that the product is clearly not prepared for consumers.
The Ozo, an expensive camera with eight microphones and eight camera sensors, can shoot 360-degree 3D video, targeting mainly movie companies and professionals interested in virtual reality. It may also be due to its expensive selling price. Nokia recently announced that it will launch a one-week or single-month camera rental service with three partners (OffHollywood, Radiant Images, and AbelCine). The specific rental price is still unknown. In this regard, the media alleged that Nokia is wise. Since the virtual reality and content markets are still an early market, the movie or video industry is unlikely to spend $60,000 to buy a dedicated camera, and short-term rental is a good choice, I believe there will be many Film industry or video industry will consider leasing.
Nokia also confirmed to the media that in the near future, the virtual reality cameras that were booked at the end of last year will be shipped. After divesting the mobile phone business, Nokia has also retained a department called “Nokia Technologyâ€. The main responsibility is to continue to develop new products and new technologies. However, in addition to a desktop app for Android phones, this department is less to introduce consumerism. product.
Due to the enthusiasm of VR products this year, it is believed that it will create a huge content market. In addition to games, virtual reality video and movies have become another hot area. After Facebook’s head coach Zuckerberg visited Hollywood, he hoped that movie companies could launch virtual reality movies. It is also learned that some innovative Hollywood directors have begun to make virtual reality mini-movie movies. The development of the virtual reality video and film market will in turn stimulate the demand for virtual reality cameras.
Editor's comment: It feels a few years later that the scenes we watched were all wearing VR helmets at home.
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