This move highlights the strategic intent of white-power giants and black technology entrants to join forces to seize the commanding heights of the industry. "Black-and-white match", if it can produce chemical reactions, will trigger new changes in the Internet TV and even the smart home appliance market.
With the gradual upgrading of smart homes, large screens are more desirable as home control centers and display centers than personal mobile phone screens.

Mei Li, General Manager of Smart Home at the United States, demonstrated at the conference the air conditioning, air purifiers, and humidifiers that controlled the United States with a small whale screen. As the only Internet TV brand of Smart Home in the United States, Micro Whale TV will serve as a control center for smart homes and will use this family's “largest screen†to control home products. Soon, users can control smart homes through large screens and even far-field voices.
"Let the Internet into the home is the beginning of micro-whales as smart hardware. Intelligent hardware makes our everyday life more convenient and humane." CEO Li Huaiyu said that since the beginning, the company has focused on the convenience and human experience upgrade. Investment and R&D.
Wang Wei, vice president of MicroWhale, said that MicroWhale Technology has a team of software engineers from the industry's first echelon and in-depth cooperation with the MIT Media Lab in the United States, whether it is already provided voice interactive experience, or face recognition being developed. The use of technologies such as gesture interactions on Internet television, micro-whales are all in the leading position in the field of smart home entertainment services. Not long ago, the second-generation product of the Microwhale Television won the German Red Dot Award and became the Grand Slam winner of the German Red Dot, IF Design Award and China Red Dot Design Gold Award. In last year's "Double 11", micro-whales became the second-selling Internet TV brand. In addition, Microwhale Internet TV leads the industry with a favorable rate of 98%.
“Smart homes can't be done by a single company. Our cooperation with micro whales is not only complementary at the product level, but more importantly, it allows users to experience a truly smart life.†Li Qiang said that smart home is the future direction, wisdom home Is also inseparable from home appliances, the United States as a leading home appliance company, have the responsibility to try to break through. U.S. smart homes should create an open ecosystem, actively cooperate with various industry partners, strive to build a smart home ecosystem, and improve the smart life service system.
Industry figures commented that the cooperation between Microwhale and Midea was extensive for the first time, and it was the first time in the cross-border cooperation of smart homes. In 2017, Microwhale and Midea will not only open up products, but will also explore integration in e-commerce, high-end real estate and retail stores, and explore the possibility of capital cooperation. At present, micro-whale TV has settled in several beautiful 5M experience halls. Many models of Midea Real Estate will also usher in micro-whale products. It is expected that consumers will soon have the opportunity to experience micro-whales in beautiful stores across the country. product.
For the cooperation between the micro-whale technology and the smart home of the United States, people in the industry are generally optimistic. They believe that the positioning of the two brands is clear and highly complementary, and this "black and white match" is expected to become an important driving force for China's smart home.
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